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Use These 20 Social Media Holiday Marketing Tools and Strategies Before The...
During Q4, and especially during the holiday season, social media channels become a crowded place. Brands, big and small, are all trying to show up in front of their customers. This year, we want to...
View Article10 Holiday Ideas for Reels on Facebook and Instagram That Will Help You Sell
We all feel like the clock ticks a little faster in December, and business owners especially are feeling pinched for time. Coming up with great content ideas is already hard enough, but adding in the...
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10 of Instagram’s New Features You Have To Try
Instagram has had a busy year with several updates and new feature releases. In the past month alone, Instagram hosted 7 Days of Updates, where they were releasing new features each day. Phew, how is...
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Google Business Profile: What You Need to Know About the New GMB
Earlier this month, Google announced that they made changes on how to claim and verify your listing on their platform. Additionally, they’ve changed the name of “Google My Business” to “Google...
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Insider Question: All About Instagram Stickers
Come one, come all! Did you know that each Insider member is invited to join our private Facebook Group filled with other Insiders, each of whom is a small business owner? It’s a warm and welcoming...
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Shopping Made Easier with these 3 Ideas for Facebook Albums and Instagram...
We know that sharing clear photos on social media helps to grab attention, but did you know that organizing your content helps get your content viewed more than once? Oftentimes, after a few days of...
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5 Ways to Drive Engagement with the New “Add Yours” Instagram Sticker
As you know, social media channels like to showcase their new features by rewarding posts that use these new features. Using new features advances your posts and accounts in the algorithm. This means...
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The Future of Retail: Cryptocurrency, NFTs and the Metaverse
In 2007, I got a job at a startup technology company. My main responsibilities were to market our newly launched website at events we were attending across the country. I was fresh out of college and...
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Use the 80/20 Rule to Grow and Maintain an Online Community in 2022
People use social media to connect with friends and family, be entertained, and find the latest news, but they also use social media to research brands with the intention of making a purchase. We see...
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Local Justifications: 6 Ways to Influence Your SEO Without Being an SEO Expert
I’m curious… What are your current strategies with Google My Business (now called Google Business Profile)? Have you heard about local justifications? When searching for products and services you love...
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